-About Us-
Coming up with the companies name was really easy. The perfect name to describe our line is Caddie. The first reason we went with the name is based on what the average golfer thinks of when they hear the word caddy. You are most likely going to think of the movie caddy shack. A movie about a bunch of caddies that are crazy, clumsy and full of life. We want our line to be full of life. We want all the golf shirts to be unique and recognizable, just like the term caddy. The brand personality that Caddie is aiming towards is excitement and competence. We want the brand to be viewed as exciting and new but also reliable and professional. Caddie wants men to feel excited to wear fun colors but also feel like they are Tiger Woods while wearing the shirts. Caddie is the perfect name for the golf shirts we are going to design.